EVENT SPACE DESIGN
Cosmetics & Fragrance Trade Show BoothS
While I was at Argentum, one of my roles was to design immersive exhibition booths to launch Argentum’s Archetype Fragrance Collection to an international audience, creating a visually striking and memorable brand experience. I was tasked to develop visual merchandising, advertising assets, and POS materials that reflect Argentum’s luxury, mystical identity.
This included:
Applying brand visuals cohesively across the booth designs, ensuring consistency with the collection’s storytelling. Creating detailed CAD designs and custom illustrations to enhance the theatrical feel of the space.
Collaborating with the Creative Director to translate the founder’s magical vision into an engaging, physical environment.
Advising on construction and execution to ensure design integrity.
Image above: Esxence, The art perfumery event, Milan
Image above: Hotel Shop Plus, Shanghai